We are seeking a highly experienced, creative, and results-driven Senior Digital Marketing Manager to lead our marketing initiatives and play a key role in driving business growth. The ideal candidate will be responsible for planning, executing, and optimizing integrated digital marketing campaigns across multiple channels while ensuring strong brand visibility and measurable performance.
This role requires a strategic thinker with hands-on expertise in digital platforms, data analysis, and team leadership. You will work closely with cross-functional teams including sales, product, and design to align marketing strategies with overall business objectives.
Key Responsibilities:
-
Develop, implement, and manage comprehensive digital marketing strategies aligned with company goals
-
Plan and execute multi-channel campaigns including SEO, PPC, social media, email marketing, and display advertising
-
Monitor, analyze, and report on campaign performance using tools like Google Analytics and other marketing platforms
-
Optimize campaigns continuously to improve ROI, conversion rates, and customer engagement
-
Conduct market research and competitor analysis to identify trends and growth opportunities
-
Lead, mentor, and manage the digital marketing team to ensure high performance and productivity
-
Collaborate with internal teams (sales, product, content, and design) to create cohesive marketing campaigns
-
Manage marketing budgets efficiently and ensure maximum return on investment
-
Oversee content strategy including blogs, landing pages, and social media content
-
Stay up-to-date with the latest digital marketing trends, tools, and best practices
Requirements:
-
Bachelor’s degree in Marketing, Business, or a related field
-
Minimum 5+ years of proven experience in digital marketing, preferably in a leadership role
-
Strong expertise in SEO, SEM, Google Ads, social media advertising, and email marketing
-
Hands-on experience with analytics tools such as Google Analytics, Search Console, and marketing automation tools
-
Excellent understanding of performance marketing, conversion optimization, and customer acquisition strategies
-
Strong leadership, team management, and communication skills
-
Ability to work in a fast-paced environment and manage multiple projects simultaneously
-
Analytical mindset with the ability to interpret data and make data-driven decisions
Benefits:
-
Competitive salary package based on experience
-
Comprehensive health insurance
-
Opportunities for career growth and professional development
-
Supportive and collaborative work environment
-
Performance-based bonuses and incentives
